Selected work
Selected projects showing how search strategy, content architecture and WordPress implementation connect.
Primary batteries · B2B manufacturing
An anonymised B2B SEO content refresh that turned a linear educational article into a search-intent resource hub and improved organic visibility across matched GSC…
SEO content strategy · Search intent mapping · Content architecture
Recommendations connect search opportunities to products, audiences and commercial priorities.
Pages receive distinct roles so teams can create and maintain content with less ambiguity.
The strategy is carried into templates, fields, internal links and quality checks.
Published claims distinguish verified results, qualitative outcomes and confidential data.
Tell me what you are building, improving or trying to understand.